Expertise + personal service
Wishbone offers the best of both worlds - big agency expertise with the personalised attention of a boutique firm.
When you engage Wishbone for your communication and engagement needs, you will receive the full attention and experience of owner and principal consultant, Heather Smith, who has 17 years industry experience with many types of small, medium and large businesses and organisations.
There are two ways we work with our clients: as a Partner that provides regular, ongoing and priority support to your business or as a Project Manager that looks after specific projects or tasks with a defined scope.
Our full service offer means we can deliver all aspects of your project using our network of hand-picked creatives and suppliers including photography, videography, graphic design, web development, printing and publishing.
KEY SERVICES
Communication strategy and implementation
Community and stakeholder engagement
Issues and crisis management
Brand development
Marketing material
Annual reports, newsletters and publications
Media relations
Event management
“Heather is a consummate professional in all she does. She has a strong commitment to delivering quality work, yet she’s approachable, flexible and has excellent problem solving skills. Heather’s high level of communication skills are coupled with her innate creative ability, so that she can often come up with an innovative solution that her client may not have previously considered. We enjoy this because it allows us to engage fully in the collaborative process and deliver outcomes that we’re all proud of. ”
RECENT PROJECTS
COMMUNITY ENGAGEMENT
Produced a children’s story book, Rachel’s Quest, in collaboration with YellowBridge QLD and local school students. The book was launched during National Disability Action Week and showcased at the international book exhibition, Motamo Biennale Livres D’enfants, in Belgium.
EVENT & AWARD MANAGEMENT
Coordinated the Business DisABILITY Awards Gala Dinner and awards application process.
SPECIALITY MAGAZINE & YEARBOOK
Produced the Friends for Life magazine and Yearbook for Toowoomba Anglican School including editing and design.
BRAND DEVELOPMENT
New brand concept, logo and corporate stationery suite for Toowoomba oncology practice.
FREELANCE WRITING
Written commissions and submissions for speciality magazines and publications including travel, lifestyle, industry and tourism.
“I had the pleasure of working alongside Heather Smith when HELP were a co-sponsor of the 2018 Business Disability Awards. Heather is a tireless worker who takes the time to listen, provide advice and guidance where necessary and delivers exceptional results. Her communication skills are exemplary and I felt that at every stage of the project that I was fully aware of what was happening, where we were going and knew that the event would be a success with her guiding the ship. Her organisational nous is second to none and I would have no hesitation in recommending Heather and Wishbone Communications if you are looking for the highest quality business and communication consultancy! I look forward to continuing our partnership in the years to come .”
PROUDLY WORKING WITH
STORIES BY ME
Dark delight
It’s not every day I’m traipsing through the dark along a flame-lit trail but then this is no ordinary festival.
I’ve ventured to Tasmania’s capital for my first taste of Dark Mofo, Hobart’s surprising Winter festival that delves into centuries-old Winter solstice rituals and explores the links between ancient and contemporary mythology, humans and nature, religious and secular traditions, darkness and light, and birth, death and renewal.
Sisters’ sojourn
Wine glasses clink as we toast the beginning to our four-day ramble in Tasmania’s secluded north-east with the alluring name, The Bay of Fires.
Our annual sisters’ trek had to be extra special this time. One of us is celebrating a milestone birthday so we couldn’t resist the temptation of an all-inclusive guided walk that offered luxury and ease beyond our usual D-I-Y style.
NICE WORDS…
I have had the pleasure of working with Heather Smith and Wishbone Communication over the past eight years across two different not-for-profits. What I value about Heather is that she truly seeks to understand what you want as a client and never fails to deliver to an exceptionally high standard. Her breadth of skills in the communication and engagement arena is contemporary and refreshing. At YellowBridge QLD, we are a diverse business working across four aspects of social services and Heather has been on the journey with us to establish our values, rebrand and launch ourselves as a provider of choice. The driving force and creative energy of Heather has been the key factor in our success in this area. Heather is always professional, a great communicator, presents innovative ideas, enjoys helping a business focus and grow and delivers a quality product 100% of the time. We at YellowBridge QLD look forward to a continuing relationship with Wishbone as we move into the next phase of our business.
PENNY HAMILTON, CEO, YELLOWBRIDGE QLD
The Business DisABILITY Awards, which is my heart and soul, has grown astronomically since Heather took over the coordination. Her amazing ability and her extraordinary attention to detail is second to none. I strongly believe that due to the amount of work involved and the time, this event may well have not continued without her. To put it in just a few words, Heather is awesome!
PAUL WILSON, CO-FOUNDER, BUSINESS DISABILITY AWARDS
Heather is the consummate professional, quickly able to grasp concepts, problems and dynamics and map out a course of action that will lead to a win/win outcome for both client and employer. She is reliable, dedicated and can harness her networks and experience to great effect. She is a great project manager, communicator and an inspiring team member. Heather is simply a 'cut above the rest'.
GARRY HUMPHRIES, MANAGER COMMUNITY DEVELOPMENT, TOOWOOMBA REGIONAL COUNCIL
I had the pleasure of working alongside Heather Smith when HELP were a co-sponsor of the 2018 Business Disability Awards. Heather is a tireless worker who takes the time to listen, provide advice and guidance where necessary and delivers exceptional results. Her communication skills are exemplary and I felt that at every stage of the project that I was fully aware of what was happening, where we were going and knew that the event would be a success with her guiding the ship. Her organisational nous is second to none and I would have no hesitation in recommending Heather and Wishbone Communications if you are looking for the highest quality business and communication consultancy! I look forward to continuing our partnership in the years to come.
KEVIN BEACH, GENERAL MANAGER, HELP ENTERPRISES
Heather is a consummate professional in all she does. She has a strong commitment to delivering quality work, yet she's approachable, flexible and has excellent problem solving skills. Heather's high level of communication skills are coupled with her innate creative ability, so that she can often come up with an innovative solution that her client may not have previously considered. We enjoy this because it allows us to engage fully in the collaborative process and deliver outcomes that we're all proud of.
KATI WOODS, CREATIVE DIRECTOR, KINGFISHER CREATIVE
Heather was referred to us as somebody who would provide professional PR and media solutions, and have we been wowed. Heather has been efficient, professional and above all she instantly knew what we were after and then delivered this in her professional style. Heather has an excellent way with words and has developed some excellent marketing tools for us. Above all she has been a pleasure to work with.
ANDREW VAN DER REEST, DIRECTOR, DISCOVERIES PTY LTD
Pure Gold! I cannot recommend Heather highly enough. Her work ethic, professional capability and attention to detail are second to none I have worked with. Heather doesn't just get the job done, for the duration of her involvement, Heather IS the job. She is a delight to work with; open, responsive and gifted with a great nose for finding the right story and then getting it out in the right channels at the right time.
MARK ROBERTSON, WILEY
Giving back
My personal and business philosophy is simple. BE GOOD at what you do, DO GOOD wherever you can, SUPPORT GOOD around you.
I support, value and respect businesses who strive to be good corporate citizens both socially and environmentally. I encourage this of my clients and expect the same of myself. Each year, I give back to causes and community groups I care about with financial donations or in-kind support. It is a small way of creating the change I want to see in the world.
I also like to get behind the causes that my clients support or participate in.
Contact Heather
To discuss your next project or idea, please complete the form below or phone Heather on 0403 462 686